nlp copy main page 7 learn more button

meet harlanHi – my name is Harlan Kilstein.  I’ve been a copywriter since the late 90’s – first for my own businesses, and later for many of the top brands and businesses on the internet. Using NLP copywriting, I’ve helped thousands of entrepreneurs in hundreds of different markets create highly successful sales campaigns. But what excites me most is that many of my students have become A-List copywriters building amazing businesses of their own.


Get all the tactics and strategies I use to sell products & build massive online businesses.




The number one goal of every business is to increase the return on investment of each marketing dollar. Whether you want to generate a huge response from a newspaper or magazine ad, a direct mail letter, or an internet site, the most important element you need to know is “”What really works?”” Every time a business experiments in testing, it costs money and may not produce a return. Finally, there’s an opportunity for the ordinary business to become….learn more


Death of An NLP Legend

A legend passed away yesterday. Frank Farrelly, the author of Provocative Therapy, passed away recently. Frank was the most obnoxious lovable guy you could ever meet. He stunned people in therapy by deliberately provoking people in therapy and getting them to open up. The first time I read his book, Provocative Therapy I couldn’t believe anyone would recommend the book. But soon I saw Frank’s effectiveness. I have some very old recordings of Bandler and Grinder modeling Frank at a live therapy session. Bandler’s voice was entirely different than it is today. If you listen carefully, you’ll hear that Bandler adopted Frank’s voice after an intensive modeling session. The best way to learn about Frank is to listen to a recent seminar he did in NYC with my friend Doug O’Brien. The man was brilliant. You can get the DVDs here from Doug. That’s NOT an affiliate link. Frank was one of the people NLP was based upon. Study his work. Rest in peace...

The New World of NLP Copy

Copywriting is changing. We are seeing more and more people moving away from long copy and finding more people moving to video. For the world of NLP, this is truly a blessing. Now, in addition to words on paper, we can actually use volume and tonality to mark off the message. But with the exception of Eben Pagan, we’re just not seeing it online today done with any artful planning. Plus, with the shorter copy in use today, it is incumbent upon the NLP Copywriter to use the language patterns to get the reader to take action much more rapidly. Think about the words that would FORCE a person to take action. What would you...

Manipulative NLP – Stop It With The Hands!

Many years ago, I took a training with John Childers who all the marketing gurus swore by. He supposedly taught speaking skills that would show you how to sell from the platform. But what made me take this super expensive course was the idea that he combined NLP with selling. I was so bored. My dogs had more effective NLP skills. I took more bathroom breaks during that seminar than any other. I couldn’t believe I had gotten suckered in to this program. And at the end of the program, he sold another program. Yes, he had secretly planted the overwhelming desire for us to purchase his next expensive program. Yawn. I had no desire to continue my studies and I was amazed at the big name people who gave him credit for increasing their sales. What was it that PT Barnum said about suckers being born any minute? So now there’s another breakthrough NLP discovery used in video and selling. Ready? Stop yawning. I haven’t told you yet. Okay here it is. When you are talking, when you talk about your prospects shake your hands in the direction of your prospects. When you talk about you, point to you. Now don’t you feel an overwhelming desire to send me money? Didn’t think so. When you see someone using this technique, they are trying to manipulate you. And they are setting you up for the sale. A real sale is when you connect with the buyers wants and needs and your ability to fullfil them. No hand shaking needed. Harlan PS. I just saved you about $50,000 in advanced...
Share This